The I TOO Story

Our story starts in 2008 when we became garment suppliers to various brands. After 10 years of supplying to other businesses, we have decided to cut out the middle man and bring trendy sustainable fashion to women around the world, at more affordable prices.

We don’t want to tell you to buy sustainable clothing. We want to spread awareness regarding the impact that fast fashion has on the environment and show the difference that sustainable fashion can make. By educating consumers, we aim to create a movement in the fashion world. We hope that people who do not already choose to buy sustainable clothing might change their purchasing habits if they are made aware of the environmental impact that non-sustainable fashion has.

Our mission is to provide consumers with all the information that they need in order to make a more educated and informed decision when it comes to their fashion habits.


I TOO Care

We are just as passionate about the people in our community as we are about the environment. We recently joined up with Siargao Environmental Awareness (S.E.A) Movement to host a beach clean up on Siargao Island in the Philippines. S.E.A Movement is a collaborative effort to help preserve the natural resources and beauty of the island which the local and the travelling community rely on for a simple yet beautiful life.

S.E.A Movement has a group of about 30 island kids that they call the ‘Waste Watchers’ who join in on beach cleanups. The Waste Watchers are protective of their island and through S.E.A Movement, they are becoming more aware of plastic pollution and the impact it has on the environment.

The minimum wage in the Philippines is $6 a day and parents can’t afford to buy new toys or gifts for their kids. To thank the Waste Watchers for helping us with the beach clean up and for being so passionate about making a difference, we got new toys for each of them. The excitement that they showed when receiving the new toys, completely overwhelmed us.

We aim to do more beach cleanups and partner up with more charities and by purchasing from I TOO, you too can help us make a difference. If you want to learn more about S.E.A Movement and see how you can make a difference, click here.